Feb. 3rd, 2017

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From European stores I see confectionery brands such as Fin Carré chocolate from Lidl and Moser Roth from Aldi. British supermarkets have also taken to developing their own exclusive brands but sometimes I wonder quite what they were intending. For instance, with clothing, Asda has a George line that reminds me of the pink hippopotamus from Rainbow (1972), hardly a fashion icon, and Tesco has a F&F line that reminds me of fire and forget missiles such as the Sidewinder, I suspect neither of which is remotely in the region of what the marketing consultants were aiming for.

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mtbc: photograph of me (Default)
Mark T. B. Carroll

July 2017

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